Thanks to Deion Sanders, retail sales in Colorado have increased by more than 1200% so far this year.

Deion Sanders has definitely had a huge influence on the football programme at the University of Colorado, and he now has two more statistics to back it up.  

Front Office Sports reports that since Deion Sanders took over as the Buffaloes head coach,  

sales of team apparel at the university's online team store had climbed by 1,220% from September 2022 to September 2023 and by 51% year-to-date. 

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Additionally, according to Colorado chancellor Phillip DiStefano, applications from out-of-state students at the University of Colorado have grown by 40%. Sanders' influence has been dubbed "transformational" by DiStefano.  

According to TIME, "Coach Prime" and his staff are planning a 30-minute comedy special on his career with the media outlet owned by actor Kevin Hart. 

Hope attracts people, according to Sanders. "Man, we're bringing in individuals who simply want." 

According to the Apex Marketing Group, Sanders' relocation to Colorado generated over $45 million in earned media revenue for the university. The money from sponsorships has also increased by 42% for the institution. 

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