This forecast is lower than the $90 million number for long-lead tracking that box office analytics company Quorum provided two weeks ago.
Why the decline? Let's be honest: having a tentpole out there during a strike without its cast screaming from the cliffs doesn't help at all. Due to the strike,
there hasn't been any type of promotion for this movie at the San Diego or NYC Comic-Cons or on social media.
Others point out that the advertising debuted later than previous Marvel campaigns, which normally debuted 12 weeks before the epidemic.